Proactive Care System Pilot


Hi! If you've made it to this page, it's because you've indicated you may wish to opt in to help us test out our new proactive care system pilot (The Pilot)


The Pilot is scheduled to begin on 21st January 2022 and should last for approximately 8 weeks, during which time we will be collecting your feedback in order to roll out the service live to all of our patients.


The whole Penrose Surgery team would like to thank you personally for volunteering for your help. It is well documented that a complete, robust proactive care system is critical to improving national public health outcomes and reducing the overall health burden in the UK. Proactive care is a key way in which we can help manage long term conditions and promote public health campaigns, making the Pilot an important and valuable exercise for us all.
The rest of this page sets out the terms of the Pilot and by completing the e-form at the bottom of this page, you acknowledge that you have read, and understood and accept the terms of the Pilot in full.

We have engaged the services of Hippo Labs Limited (Hippo Labs or Developer) to develop and manage the programme used for the Pilot (the Programme) we will use in the Pilot.
The programme will identify which long term conditions are stored on your medical record and then calculate what actions are required to best manage those conditions (e.g. blood tests, GP appointments etc.). It will then send you an automated email or text message asking you to book in for the relevant appointment at the practice to ensure you get the right care for your condition.

We take the protection of your sensitive personal data incredibly seriously. Ensuring that every length has been taken to safeguard your personal data is at the core of the development of the programme and of the Pilot.
Under data protection legislation, we are required to provide you with certain information about how we process your personal data. This is set out at

By participating in the Pilot you give us the following additional consent, to enable Hippo (as data processor) to use the programme on your behalf. It is important that you are aware that you have the right to withdraw your consent to participate in the Pilot at any time by emailing us to let us know, but please note this will not affect any use of your personal data that has already taken place.
We will only retain personal information for so long as it is reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. After such time, we will delete or anonymise your information, or if this is not possible, we will securely store your information and isola  te it from further use. We periodically review the basis and appropriateness of our data retention policy.

Hippo Labs uses Amazon Web Services (AWS) to host the information we collect and to run the programme. AWS offers best-in-class security and is used by public organisations across the world to store data securely.
However, while we have implemented these safeguards to protect your personal information, AWS and the Internet cannot be considered completely secure and neither we nor the Developer can guarantee that your information, during transmission through the Internet or while stored securely on AWS, or processed by Hippo on our behalf, is absolutely safe and secure.

We have put in place procedures to deal with any suspected privacy breach and will notify you and any applicable regulator of a breach where we are legally required to do so. It is however very important to understand that the App has not been developed to meet your individual requirements. Because of this, we will not be liable to you if as a result of your participation in the Pilot, data or information becomes corrupted or is lost or you experience any business losses.
We may transfer our rights and obligations under this page to another organisation, but this will not affect any of your rights. This page and any document expressly referred to in it constitutes the entire agreement in respect of the Pilot. 
If you have any concerns at any time during the Pilot, please contact Hippo Labs at
If you are happy with the terms of the Pilot above, please fill in the form below to opt-in. We look forward to having you join us! 




Thanks for opting-in!
We’ll be in touch soon.